Millennials: Here are the dos and don’ts for getting started in real estate

Being new is something that every agent contends with. Millennial agents have the additional challenge of fighting some unfair stereotypes. Follow these steps to maximize your chances of success. Continue reading

Millennials: Here are the dos and don’ts for getting started in real estate

Being new is something that every agent contends with. Millennial agents have the additional challenge of fighting some unfair stereotypes. Follow these steps to maximize your chances of success. Continue reading

How agents are impacted by mortgage digital disruption

Mortgage providers have been gaining ground when it comes to true digital disruption of the notoriously clunky, paper-heavy process. Although there’s still plenty of work to do, the industry has made some important strides toward streamlining the proce… Continue reading

How agents are impacted by mortgage digital disruption

Mortgage providers have been gaining ground when it comes to true digital disruption of the notoriously clunky, paper-heavy process. Although there’s still plenty of work to do, the industry has made some important strides toward streamlining the proce… Continue reading

Are part-time agents bad for the industry? Here’s the truth

Managers and brokers need to tell new and part-time agents the hard truth about what it takes to succeed in real estate — a full-time commitment, emotional resilience, lifelong learning, and willingness to prospect and generate your own leads. Continue reading

4 unconventional marketing tactics that really work

Picture this: you’re invited to an open house at a penthouse in Midtown Manhattan, but instead of a typical showing, this is a sunset soirée. You’re greeted at the door and guided to one of the home’s most striking features: a fabulous pool surrounded … Continue reading

The single most important ingredient for leads

Lead conversion rate in the real estate industry sits below one percent, as T3 Sixty estimates. Sound rather rough? That’s because, compared to other sectors, it is. To put things in perspective, the software industry’s conversion rate sits comfortably… Continue reading

The home inspection is not just for homebuyers

Local market reports from the relentless sales professionals of Century 21 Real Estate nationally indicate that supply in some local markets is moving toward demand equilibrium. As such, DOM (days on market) is increasing, and sellers looking for a com… Continue reading

7 tips for protecting your clients from wire fraud scams

There is an ever-increasing number of closings where clients discover the funds they were going to use to purchase or sell their property suddenly disappeared because an online criminal stole their money before the settlement of the transaction. Here’s… Continue reading

Positive outlook clouded by the threat of impeachment

The Brexit deal, the trade negotiations with China and a new president of the European Central Bank are all good news. But the threat of impeachment is a wildcard. Continue reading