Let ‘The Broke Agent’ save you from boring real estate content

Build familiarity, and stay top of mind with real estate content that captures the authentic moments that happen with clients every day, Jimmy Burgess writes. Continue reading

AI, TikTok search and screen-free tech reveal a growing disconnect 

From declining engagement to the rise of screen-free tech, new signals suggest a growing disconnect that marketers should pay attention to. Continue reading

Real previews new artificial intelligence assistant for agents

The new product is called HeyLeo and shows how a phone-based tool could help agents generate new business. Continue reading

Redfin says private listings, coming soons could boost inventory

According to a new report by Redfin’s economists, markets that allow for pre-marketing strategies could see a 6 percent to 12 percent bump in listings each year. Continue reading

Instagram lead generation for real estate agents: Now Streaming

Instagram expert Katie Lance shares strategies for using the social media platform as a strategic tool in your real estate business. Continue reading

Howard Hanna’s private listing network could mark an industry inflection point

Industry veteran Russ Cofano says staged listing strategies reflect growing tensions over listing data, portals and brokerage control. Continue reading

Every Oscar-winning film that’s really about real estate 

Hollywood has been obsessed with property for nearly a century. Here are the Oscar-winning films that prove real estate makes for great drama. Continue reading

Compass clash, AI fears and industry shocks: Inman Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Better claims its new AI app can underwrite some mortgage loans in 47 seconds

Better’s Tinman platform brings conversational AI to mortgage underwriting, aiming to make the process faster and more efficient. Continue reading

Agent loses license after having someone impersonate him at online ethics course

Ang “Leon” Li admitted that he asked a family member to pretend to be him for a course called “Ethics — Building Trust.” Continue reading