What to say when your seller asks about private listings

The pro-private-listing camp has polished its talking points, coach Darryl Davis writes. Here is how to address them, point by point. Continue reading

How to build a real estate empire without getting overwhelmed

Scaling shouldn’t feel like you’re barely hanging on. It should feel like everything’s finally clicking into place, Kevelyn Guzman writes. Continue reading

HUD rolls back fair housing guardrails on crime stats and school ratings

HUD called on the real estate industry to “revisit ethics training materials and reconsider public statements” around the topics. Continue reading

Real-REMAX deal: ‘More for the masses, not the higher end’

Not everyone sees Real’s $880 million REMAX acquisition as a threat. For boutique brokers, it’s an opportunity. Here’s how the industry is reacting. Continue reading

Keller Williams names its 1st-ever chief revenue officer

Keller Williams has named Christopher Brodhead as its first-ever chief revenue officer. The role was created to “align KW’s revenue-driving functions.” Continue reading

‘Home price growth at the national level has stalled,’ economist says

More than half of major metros saw price declines in February, though prices in inventory-constrained markets are still seeing rising prices. Continue reading

‘A game changer’: Agents react to $880M Real-REMAX deal

Agent responses range from enthusiasm to skepticism as the industry processes another major brokerage merger. Continue reading

Roomvu upgrades AI platform to keep agents visible — even when they go quiet

Roomvu’s updated AI platform auto-generates two weeks of content from live MLS data, distributes it across eight social channels and follows up on leads. Continue reading

‘A bold move’: Industry veterans react to Real’s REMAX deal

Real Brokerage’s acquisition of REMAX caught the industry off guard. Here’s what insiders are saying about the move and the hard questions still ahead. Continue reading

These are the only 3 metrics that predict real estate revenue

Pay attention to the metrics you’re tracking, and make sure they’re actually predicting income rather than serving as lagging indicators, coach Verl Workman writes. Continue reading