How new luxury agents create high-end vibes and don’t break the bank

Establishing yourself as a luxury real estate agent doesn’t have to cost more, broker Tara Meier writes. It’s about a simplified aesthetic and a strong sense of your value proposition. Continue reading

Demystifying KPIs and essential marketing metrics

Embracing data-driven strategies is no longer optional — it’s essential, new Inman contributor Tara Meier writes. Make it your mission to understand how these insights can guide your decisions and ongoing processes. Continue reading