Zillow is showing its own listings first for some users

In Phoenix and Las Vegas, Zillow appears to have tested the prioritization of its own listings above others on its website, according to an analysis by Inman. Continue reading

Student debt isn’t the only thing holding buyers back

Student debt isn’t the only thing holding back home sales, which reached a six-year low in December and have been on a steady decline since 2004. Continue reading

8 steps for crafting a solid real estate marketing plan

As a real estate agent, how you sell yourself often directly translates into how many homes you sell. Here are ICNY speakers’ top tips on how agents can upgrade their marketing game. Continue reading

Opendoor’s ‘nightmare’: KW agents backed by their own iBuyer

In a presentation at Inman Connect, real estate consultant Michael DelPrete said Opendoor’s “nightmare scenario” is 160,000 Keller Williams agents “in people’s living rooms and kitchens waving around an iBuyer brochure and saying, ‘We do that, too.” Continue reading

How to explain home equity lines of credit to buyers

Agents have to be prepared to answer complicated questions about home equity lines of credit. In this post, we’ll simplify the subject so you can provide a clear, concise explanation that buyers will understand. Continue reading