Lamacchia: Knock off the threats to hardworking real estate agents

Anthony Lamacchia said threats of severe penalties for commission violations leveled by plaintiffs lawyer Michael Ketchmark and Consumer Advocates in American Real Estate are “unnecessary.” Continue reading

Why NAR is on the right side of the agent commission debate

Anthony Lamacchia generally agrees with Homie CEO Johnny Hanna’s take that change is good for the industry. However, he doesn’t see the agent commission “reckoning” as better for consumers as many are painting it. Here’s why. Continue reading

Market changes, price reductions, stigmas: The best tool for tough client debates

When talking through changes with clients, it can be difficult to get stubborn buyers and sellers to see your side. “Show, don’t tell” is a mantra that works. Here are five examples of how we changed minds using one simple tool. Continue reading