The Utah-based disruptor “moved our real estate agents from W2 to 1099” while other “non-Homie” agents were laid off last week due to “role redundancy,” a Homie spokesperson confirmed to Inman. Continue reading
The company is among the most prominent of the upstart flat-fee brokerages that rose in recent years, but will lose cofounder and CEO Johnny Hanna as the market experiences “turmoil.” Continue reading
The trade group highlighted its own members — including Zillow, Compass, Redfin, Homie, Opendoor and Offerpad — among those whom it’s competing with for consumer mindshare. Continue reading
Anthony Lamacchia generally agrees with Homie CEO Johnny Hanna’s take that change is good for the industry. However, he doesn’t see the agent commission “reckoning” as better for consumers as many are painting it. Here’s why. Continue reading
The great uncoupling of commissions is coming. Whether it’s government intervention or voluntary innovation, as the DOJ versus NAR battle shows, change will happen in the industry. Consumers are asking for it. Agents and brokers who choose innovation o… Continue reading