30 listing lead generation ideas for a post-NAR settlement market

If you want to build the listing side of your business in the wake of the NAR settlement, Jimmy Burgess has 30 practical, actionable, doable strategies tailor-made for this moment. Continue reading

3 advantages of tailoring your marketing strategy to niche buyers

When you think long and hard about who you’re speaking to and what they want to hear, The Agency’s Rainy Hake Austin writes, you’ll see your efforts rewarded with a full pipeline, satisfied customers and great ROI.  Continue reading

Mauricio Umansky’s 4 brokerage-building growing pains to watch for

With forethought and savvy decision-making, The Agency’s Mauricio Umansky writes, you can overcome your brokerage’s biggest obstacles. Continue reading

Possibility, probability and paradox after NAR’s settlement: DelPrete

Getting distracted by remote possibilities in the face of uncertainty keeps you from focusing on the facts, writes Mike DelPrete. Continue reading

Jennifer Berman was a godmother to million-dollar agents everywhere

The real estate industry is in mourning as it says goodbye to one of its most powerful and glamorous figures, DirectOffer COO Jennifer Berman. Continue reading

How great agents win in the face of NAR settlement misinformation

Consumer misconceptions following the NAR settlement are wild. Jimmy Burgess talks to Keeping Current Matters CEO David Childers on how to communicate with today’s buyers and sellers. Continue reading