Tag Archives: content marketing game plan

How to build an ever-evolving blog — and become the local expert

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Creating an ongoing content marketing plan means making use of ongoing blog posts. Part 3 of this five-part series shares what to write and how to make sure your blog posts matter. Continue reading →

Generate leads 24/7: How to build your website with your expertise

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When you’re putting together your website, every word counts. In Part 1 of our five-part content marketing game plan, Christy Murdock shows you how to ensure that your site is communicating effectively on your behalf. Continue reading →