Today’s up-and-coming homebuying generations, from the millennials to Gen Z, are all about personalized service. It’s no secret; they expect it at every turn, and that includes their real estate transactions. Continue reading
From one introvert to another, how can you market yourself to your database without resorting to extroverted tactics like cold calling, door-knocking or popping-by? Try these simple strategies. Continue reading
Nowadays, a social media profile can say more about a brand than a hundred Yelp reviews — and 80 percent of millennials say they’d prefer to hire an influencer over a real estate agent. If that makes you wonder how to become an influencer yourself, you… Continue reading