If you met someone today, would they be able to look you up online six months from now when they need a Realtor? The answer depends on the effectiveness of your brand identity, writes trainer and author Bernice Ross. Continue reading
No matter what the market conditions, a well-balanced real estate business requires listings. Here’s how to find them. Continue reading
Marketing and brand-building are two of the most important things you can do to build your business. There are countless ways to do both, but one of the most basic is using direct mail, according to Jay Thompson. Continue reading