How I Finally Learned to Stop Bleeding Money

“Turn off the lights.” “Why would you go out and spend money for coffee?” I grew up middle-class in the 1950s with a litany of lines like that from my Depression-era mother. Usually, I didn’t listen to them. But now that I’m 70 and figuring out ways to… Continue reading

How I Finally Learned to Stop Bleeding Money

“Turn off the lights.” “Why would you go out and spend money for coffee?” I grew up middle-class in the 1950s with a litany of lines like that from my Depression-era mother. Usually, I didn’t listen to them. But now that I’m 70 and figuring out ways to… Continue reading

Shopping Made Easier for Family Caregivers

When it comes to shopping, Southern California e-commerce marketplace senior executive Mary Hannon is an expert. But when Hannon became a caregiver in her 50s for her 80-year-old mom with mid-stage Alzheimer’s disease, she realized she needed to look a… Continue reading

11 Ways to Outsmart Marketers at Their Pricing Games

Whether you call it dynamic pricing, surge pricing, demand pricing or time-based pricing, marketers’ maddening practice of changing prices according to demand and supply is here to stay. Long practiced in the travel and hospitality industries, this sys… Continue reading