Sell your city when you serve and support your community

Market yourself when you serve as an ambassador for your community and provide information and expertise to both newcomers and current residents. Continue reading

Better property descriptions can help you sell more homes this spring

It’s time to implement superior copywriting techniques in the real estate space to help connect with buyers logically and emotionally. Continue reading

Put yourself out there! How to develop a media relations strategy

Growing your content marketing plan means adding leverage by reaching out to the media. Part four of this five-part series shares what to write and how to craft a media outreach strategy. Continue reading

Now, more than ever, it’s time to tighten your belt: 6 cost-cutting tips

If you’re looking to cut costs while building your business, this list offers plenty of areas to rethink, regroup and reduce spending. Continue reading

Now, more than ever, it’s time to tighten your belt: 6 cost-cutting tips

If you’re looking to cut costs while building your business, this list offers plenty of areas to rethink, regroup and reduce spending. Continue reading

5 time-saving social media tools real estate agents need in 2023

There are so many social media tools that it’s tough to figure out what works and what’s a waste. To cut through the noise, Laura Viñalet put together this list of time-saving social media tools for agents. Continue reading

How to build an ever-evolving blog — and become the local expert

Creating an ongoing content marketing plan means making use of ongoing blog posts. Part 3 of this five-part series shares what to write and how to make sure your blog posts matter. Continue reading

How do you write a killer real estate bio? Start here

Marketing yourself and your business starts with your bio. Part 2 of this 5-part series shares what to write and how to ensure you look your best.
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