Understanding what international luxury homebuyers want

Knowing the cultural buying codes for various countries is an absolute must for every agent who serves the ultra-luxury market. Here are the buying codes for five different cultures. Continue reading

How to truly tap into what luxury homebuyers want

What does it take to market a $20 million property? How would you market a $135 million listing? Find out the answer to these questions and more in this two-part luxury series. Continue reading

5 ways to take advantage of fall and make your yearly goals

With Labor Day and fall selling season almost upon us, this is your last chance to make the production goals that you set at the beginning of the year. If you’re ready to end 2018 on a high note, here’s how to do it. Continue reading