Tag Archives: Adena Hefets

3 moments that made Adena Hefets into an industry disruptor

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From watching her parents struggle to make ends meet as a child to connecting with an excellent mentor as an adult, these are the moments that shaped Hefets’ career. Continue reading →

To adopt or not to adopt? Tech experts get candid

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Are you harnessing the power of artificial intelligence? Are you courting customers using the most innovative and intuitive apps? Are you using technology to run an even more efficient and streamlined business? Do you need to? Find out. Continue reading →

Divvy Homes valued at $2B following $200 million Series D

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San Francisco-based Divvy Homes buys homes on behalf of clients, who contribute 1 to 2 percent of the homes value toward their down payment savings while they rent. Continue reading →

Homebuyer pool set to expand with mortgage alternatives: CEOs

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The CEOs of Divvy Homes and HomeLight said during Connect Now that they can help agents’ clients negotiate challenging market conditions. Continue reading →

Staying connected yields results

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Staying connected to a supportive professional community is crucial for real estate professionals everywhere. It’s essential to creative problem-solving, finding inspiration, and continuing to grow. How do you plan to do that going forward? Continue reading →

Leaders from KW, BHHS, HomeLight, HighNote, and more will speak at Connect Now

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Join us virtually on July 20 to learn how the top performers in real estate are innovating and growing, no matter how challenging and competitive the market gets. Continue reading →

A sea change is coming to home financing

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A slew of newer companies are trying to reinvent how home purchases are financed. That doesn’t mean the 30-year mortgage is disappearing, but it does hint at more choices for consumers of the future. Continue reading →

How the coronavirus pandemic is changing home financing

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Vishal Garg and Adena Hefets discussed how the pandemic is impacting financing for homebuyers during a panel titled “Advances in Ways to Buy a Home.” Continue reading →

What is iFunding? Here’s how it works

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This emerging consumer financing category is addressing the financial realities of today’s prospective homebuyers. Continue reading →

WATCH: Why tech might be the only solution to the affordability crisis

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“Innovation has to come from startups,” Divvy Homes CEO Adena Hefets told an Inman Connect New York panel. Continue reading →