The digital tools two top producers trust

As real estate professionals in the ultra-competitive Austin, Texas market, we know a strong online presence is critical today. But no matter how ubiquitous digital solutions become, we can never forget that this is a relationship-based industry. Continue reading

Opendoor’s ‘nightmare’: KW agents backed by their own iBuyer

In a presentation at Inman Connect, real estate consultant Michael DelPrete said Opendoor’s “nightmare scenario” is 160,000 Keller Williams agents “in people’s living rooms and kitchens waving around an iBuyer brochure and saying, ‘We do that, too.” Continue reading

How to explain home equity lines of credit to buyers

Agents have to be prepared to answer complicated questions about home equity lines of credit. In this post, we’ll simplify the subject so you can provide a clear, concise explanation that buyers will understand. Continue reading

Bain Capital execs: iBuyers are foes of brokers and homebuyers

Merritt Hummer, a principal at Bain who spoke with Harris and during a second Inman Connect session Friday, also painted iBuyers as antagonists to consumers themselves. Continue reading

What you need to know about platforms — and why they matter

Keller Williams Director of Innovation Adi Pavlovic spoke Thursday at Inman Connect, explaining what a platform is and why it matters for real estate pros. Continue reading

Inman Connect New York: Ambassador Video Recap

A look back at the people, places and presentations of a wonderful week through the eyes of Inman’s ambassadors. Continue reading

4 lessons I learned as a plumber’s apprentice

Sometimes, we experience chapters in our early years that turn out to be extremely transformative and beneficial for getting us through situations later in life. Horizon Realty Group COO Jeffrey Michael can attest to this as his time as a plumber’s app… Continue reading