Top producers benefit with new Adwerx Top Performer Package

Adwerx is a digital advertising solution for the real estate industry which recently released a program for top producers, according to a statement. Continue reading

Adfenix rebrands as Realforce to meet agent marketing needs

A real estate branding and advertising company based in Sweden has rebranded from Adfenix to Realforce to match growing service offerings. Continue reading

5 real estate marketing do’s and don’ts for 2022

In today’s increasingly online world, how do you capture your audience’s attention, improve your traffic and share your authentic message? The rules of marketing are always changing; here’s what you need to know going into 2022. Continue reading

Facebook down! 4 ways to be ready next time

How did Facebook’s outage affect those industries that run ads and use its reach to empower marketing campaigns? Here’s how the real estate industry can be better prepared next time. Continue reading

Compass CMO: The only path forward is automation

Matt Spangler, chief marketing solutions officer at Compass, shares the role personalization and automation play in marketing in a rapidly evolving real estate landscape. Continue reading

New HomeSpotter ad product pushes virtual tour events

As part of proptech’s collective push into virtual business, digital marketing and lead-gen company launches new retargeting products that automate creation and management of ads to push virtual open houses and video tours. Continue reading

How to keep your business running when you can’t meet face to face

There’s no dancing around it: The novel coronavirus (COVID-19) is impacting individuals and industries across the globe, and real estate agents face rising challenges of their own. To “flatten the curve” and slow the spread of COVID-19, local governmen… Continue reading

Do you make these digital advertising mistakes?

Every month, the digital advertising team at Inman runs over 400 campaigns on behalf of our advertisers. And the team sees it all, from beautifully executed campaigns to, well, less so. That’s why we decided to capture all errors, mistakes and missed o… Continue reading

Best practices on building your digital brand

In a recent interview, Agent Image Co-founder and Managing Partner Jon Krabbe shared his insights on how agents today can build their digital presence. Just past their twentieth year, Krabbe and the Agent Image team know of which they speak. Continue reading

Digital advertiser Audience Town gets powered by seed money, new staff

Audience Town’s programmatic advertising services receive boost from MathCapital and two new executives for the development of user-interfaces and APIs. Continue reading