Train ChatGPT with client values for AI-powered content in 2024

Phil Stringer of AI Agent Academy told ICNY attendees to provide the AI chatbot with specific prompts that reflect the perceived value of their clients to gain back time in 2024. Continue reading

Too much too soon? AI is now ‘nearly ubiquitous’ in real estate

As many as 80 percent of agents are using AI to do things like write listing descriptions, but real estate leaders also have concerns about “guardrails” for the tech. Continue reading

2023 Was About Using AI. 2024 Is About Using It Better: Mosaik CEO

Ahead of Inman Connect New York 2024, Mosaik founder and CEO Sheila Reddy talks about the future of artificial intelligence and how it can revolutionize the agent experience. Continue reading

Prompt like a pro with ChatGPT, and you’ll get unparalleled output

Rajeev Sajja and Jimmy Burgess offer a four-step formula for making your ChatGPT input the best it can be, so you get the results you really want. Continue reading

How well do you remember 2023’s biggest real estate stories?

Scandals, lawsuits, technology and more dominated the headlines in what turned out to be one of real estate’s most eventful years in recent memory. Continue reading

Artificial intelligence roused real estate amid a big year for proptech

Technology roared to life in 2023, sending a current of excitement across brokerages, MLS’s and the vendors who serve both. But it was AI’s rapid acceleration that drove the narrative. Continue reading

After a big 2023, make no mistake: Artificial intelligence is here to stay

A year after ChatGPT burst onto the scene, real estate professionals told Inman that AI and AI-backed companies are on the way to becoming a baked-in part of the modern real estate business. Continue reading

ChatGPT and Python: This dynamic duo will redefine your marketing

Author and trainer Bernice Ross writes that the addition of Python to the already-robust marketing capabilities of ChatGPT creates a winning combination for your 2024 content planning. Continue reading

Mark McLaughlin: Client trust is all that matters — all else is ‘noise’

Compass’ chief real estate strategist is speaking this week at the brokerage’s annual RETREAT on “The Future of the Industry and Client Representation.” In a recent conversation with Inman, he shared insights and predictions. Continue reading

As objection handlers come under fire, these 7 ChatGPT ideas hold up

Although you need to be careful with ChatGPT and other AI platforms, they can offer a great resource for idea generation. We asked for ideas on handling objections and got some surprisingly solid suggestions.
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