‘A synergy of forward-thinking’: Chime, BoxBrownie collaborate

Technology company Chime offers an array of marketing and agent sales support features centered around its CRM solution. To fill gaps along the way, or enhance an existing benefit, it’s linked up with an array of similarly aligned proptechs like BoxBro… Continue reading

Back At You’s Design Studio aims to become ‘Canva of real estate’

Marketing software company Back At You is getting into the DIY content production game, releasing a new browser application to help the industry promote its brands, agents and properties, according to a company announcement. Continue reading

How to market effectively in a digital space

Knowing which platforms to advertise on, which strategies are the most effective on those platforms, and how to deliver on promises to clients will help with marketing effectively in any digital space, writes Victoria Kennedy. Continue reading

Miami Realtors sweetens tech recipe with Chocolatechips.ai

Agents who use the new system can rapidly generate social media content, marketing visuals, property descriptions and other assets to boost market attention. Continue reading

It’s only logical. MoxiWorks joins with location-data proptech

One of the more robust proptech-partner networks in the industry is now slightly more geographically minded as MoxiWorks welcomes market-intelligence firm Local Logic to its MoxiCloud. Continue reading

SphereBuilder, another social media engine or something more? Tech Review

SphereBuilder offers listing marketing, marketing analytics, ideas for improving your online presence and a host of features to produce and measure digital marketing. Continue reading

‘Innovative’ digital-ad builder Adwerx lands $3M in funding

The company set the standard for easy digital advertising campaigns for real estate agents and brokerages, using retargeting and fast onboarding to place agents across the internet. Continue reading

Real estate content marketing trends for 2023

Implementing robust content marketing solutions will allow agents to prove the value of their efforts, writes content marketing expert Joe Hyrkin, while also enabling them to evaluate and plan new outreach strategies guaranteed to drive engagement and … Continue reading

‘Know yourself’ and other top agent tips from BeCorcoran 2023

From developing a strategy based on one’s strengths to merging digital and in-person connections, here are some of the top tips Corcoran agents and execs shared on Tuesday. Continue reading

Rezora latest marketing vendor to team with ChatGPT maker OpenAI

Rezora will leverage artificial intelligence to personalize email based on client segmentation and property interests, as well as enhance listing narratives, according to an announcement. Continue reading