NAR rolls out 5th ‘That’s Who We R’ ad campaign after fee hike

The campaign’s core message this year is “here for it all” with the aim of showing how the nation’s more than 1.5 million Realtors work to make the dream of property ownership a reality. Continue reading

NAR aims to shake off ‘greedy Realtor’ image with new vision

NAR’s Strategic Thinking Advisory Committee came up with new statements in collaboration with Havas, the same ad agency responsible for the “That’s Who We R” campaign. Continue reading

NAR launches ‘That’s Who We R’ Realtor ad campaign

The National Association of Realtors (NAR) is unveiling a new campaign to distinguish Realtors from real estate agents. The “That’s Who We R,” campaign is similar to the blue checkmark that verified accounts get on Instagram and Twitter, but for real e… Continue reading