In the wake of Matterport’s sale, digital twin options are plentiful

Matterport’s sale to CoStar will ignite interest in the value of digital twins and tour marketing, and the options for creating them are many. Continue reading

iGuide software update draws in architects with DWG format

Property data capture company Planitar, which sells iGuide, a digital twin and dynamic digital floor plan production software, has worked its way deeper into the architectural mainstream, according to the company.
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These tech tools will upgrade your open house, from check-in to closing

When you peel back the industry stigma of open houses, you’ll find the only people who really complain about them are those who should be championing them — real estate agents. Continue reading

Proptechs iGuide, HouseLens enter into software collaboration

Digital marketing and a compelling online presence will be more important than ever, especially on mobile devices, according to a new National Association of Realtors’ report. Continue reading

Matterport unveils its most advanced camera to date, the Pro3

Matterport’s latest camera will scan spaces up to 4 times faster compared to the Pro2, while increasing its range, with the ability to accurately capture rooms and features within 100 meters. Continue reading

NCRMLS, BrokerBay look to the future with 3D tour integration

BrokerBay’s solution for MLSs allows agents to publish digital twins of their listings within the MLS’s home search experience, the 3D content for which is created by Matterport or iGuide, according to user preference. Continue reading

Ricoh360 Tours enhances listing solution with automatic floor plans

An early leader in the vertical integration of 3D home tour capture and publishing, Ricoh360 Tours is building on its success with the launch of a new floor plan creation engine. Continue reading

3D tours are hard to navigate? Not in my experience

In an interview with Zillow’s Rich Barton, Brad Inman said he found 3D home tours difficult to navigate. The market availability of them suggest they’ve never been easier and are only getting better. Continue reading

Lion & Orb launches new listing marketing program for agents

PressList is designed to generate media coverage for agents’ listings. The service also includes a virtual tour agents can use while in-person showings remain off limits. Continue reading