Inman Success Story: Earnest

When Daniel Jeffords closed on his first home, his agent asked if he could change anything about the experience, what would it be? “Well, everything,” he told his agent. “Other than working with you and finding the home that I like — those parts were … Continue reading

5 ways to use leftover marketing budget right now

This time last year, your team probably sat down to determine your marketing budget for 2019. And now that the year is nearly over, there is a problem with anything leftover. Either you use it or you lose it. Continue reading

A vendor’s roadmap to reach agents and brokers

Here on Inman.com, top real estate professionals find guidance and best practices to reach their target market. One of the evergreen precepts of a smart marketing strategy is to take a multi-channel approach, adjusting the message and the means to fit … Continue reading