Baird & Warner to unveil first rebrand in nearly 40 years

Baird & Warner, Chicagoland’s largest independent real estate brokerage, will launch a complete rebrand on Nov. 1 — the company’s first major brand overhaul in nearly 40 years. Continue reading

Inman survey reveals proptech’s biggest draw is as agent support

Inman’s research arm, Intel, sought to gauge how agents, CEOs and entrepreneurs are harnessing a growing arsenal of tools in their quest to conquer everything from recruitment to notarization. Continue reading

A graphic artist’s take on maintaining brand identity

Cultivate a culture that respects and promotes your brand while helping agents do the same. DOORA Properties creative director Janet Pozos provides her branding best practices. Continue reading

The sky’s the limit (creatively) with Maxa’s white-labeled marketing suite: Tech Review

Maxa Designs is an enterprise-level graphic design suite that real estate brokerages can white-label to fully power all aspects of digital and print marketing. Continue reading