Airbnb launches partnership with DNA testing company 23andMe

The partnership comes amid what Airbnb says is a rise in “heritage travel,” or trips people take to connect with their ancestors’ homelands. Continue reading

Meet the man behind the viral Amazon tiny home

The DIY homes have been reimagined as art galleries, chapels and Airbnb rentals since going viral last week. No one is more surprised than Allwood Outlet CEO Tapani Pekkala. Continue reading

Best friends 4ever? Redfin strikes deal with Zillow to list in 4 cities

Long-time rivals Zillow and Redfin have finally made peace — over one issue at least — and struck a deal that allows the former to directly host the latter’s listings in four U.S. cities. Continue reading

Rental brokerage Keyo will pay landlords even if tenants default

The ‘Keyo Guarantee’ is currently available in New York City and ensures landlords will get up to 2 months rent if a tenant breaks or defaults on a lease. Continue reading

Success stories from Startup Alley: FIRST

For real estate agents and brokers, most of their new listings will come from their sphere of influence. Which means staying in touch with people they already know is paramount to driving business. But while the average homeowner moves every 7 or so ye… Continue reading

6 tips for creating video that today’s consumers will actually watch

Eighty-five percent of videos on Facebook are watched without sound. Given such numbers, how do you create video — sans sound — that captivates viewers? Here are six tips for making your silent video shine. Continue reading

Why the only constant in real estate is change

Everyone is experimenting with new models, ideas and concepts as the needs and expectations of millennials change in a world upended by digital technologies, home automation and artificial intelligence. Continue reading

Illinois Realtors get new safety tool to screen potential clients

The Mainstreet Organization of Realtors (MORe) is making background check website and mobile app available as a benefit to all 17,000 of its members Continue reading