Tag Archives: Theme Months

Inman announces first class of Marketing All-Star award recipients

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Inman’s Marketing All-Stars is a nod to the most effective, creative and boundary-pushing marketing professionals in the real estate community. Continue reading →

I don’t dance: 5 TikTok marketing ideas for agents with 2 left feet

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Trainer and marketing expert Rachael Hite says you don’t have to dance on social media to create short-form content. Here are five ideas that are friendly and feasible for introverted personalities who want to make content that feels more authentic to … Continue reading →

How to shoot your own listing videos and photos on the iPhone

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In this bootstrap economy, knowing how to capture professional pictures and videos of your listings could save you thousands in marketing expenses. Marketing expert Latham Jenkins shares his pro tips for using your iPhone to capture stunning, high-qual… Continue reading →

Too much competition? 10 branding insights to get you noticed

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A great real estate brand coupled with outstanding customer service is a winning formula for attracting more clients and closing more deals. If it’s time to upgrade your branding, Bernice Ross has the insights you need. Continue reading →

CHALLENGE: Refresh your bio and headshot in 7 days

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There’s never been a better time to switch up your marketing and branding. Take this seven-day challenge to put your best face (and bio) forward. Continue reading →

Family matters: 5 marketing tips based on NAR’s multi-generational data

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Far from a temporary, pandemic-era adaptation, multi-generational households are more popular than ever. Find out what NAR’s recent study reflects and how you can be sensitive to the needs all of your buyers. Continue reading →

QUIZ: Have you gotten lazy with your marketing?

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If you want to keep your pipeline full, you can’t slack off on marketing. Take this quiz to find out if you’re doing everything you can (and should) be doing now. Continue reading →

23 ways to turn one listing into multiple transactions

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There are four stages in the listing process that offer unique opportunities to market both the listing and yourself, Jimmy Burgess writes. Here are 23 ways to turn your latest listing into multiple deals. Continue reading →

This little-known niche helps charities (and agents) get paid

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Help your favorite non-profit unlock charitable gifts of real estate while you earn a full commission as well. Trainer and author Bernice Ross talks to Cami Baker about this little-understood marketing strategy. Continue reading →

Office-exclusive listings are the same as pocket listings. Why doesn’t NAR think so?

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Under the Clear Cooperation Policy, a listing can be “withheld” from the MLS and become an “office-exclusive” listing. Broker Teresa Boardman questions the wisdom of this exception. Continue reading →