WATCH: Digital marketing trends from top agents

Top luxe agents plan to spend four to five times more on digital marketing in 2020 than their less productive peers, according to an internal study of more than 1,000 real estate agents, said the Luxury Presence CEO Malte Kramer at Inman Connect New York. Continue reading

WATCH: Pocket listing ban will have ‘huge impact on consumers’

A pair of industry leaders argued at Inman Connect New York that NAR’s recently approved Clear Cooperation Policy will ultimately be good for everyone. Continue reading

WATCH: Marketing through new digital mediums

Consumers are gravitating to mobile phones, while new tech, like voice interfaces and smart TVs, are on the rise as well. Continue reading

WATCH: Build a database that yields million-dollar deals

At Inman Connect New York, brothers and luxury agents Roh and Ramin Habibi shared how robust client databases keep their multimillion-dollar businesses going. Continue reading

WATCH: Is seamless data connection possible?

At ICNY, connecting big data to disparate systems remains big business and a big challenge, but attendees were reminded about what’s at the heart of the deal. Continue reading

WATCH: Marketing insight from the world beyond real estate

“The community aspect has always been really critical,” Grace Ouma-Cabezas said at this year’s Inman Connect New York. Continue reading

The Real Word: Is real estate nearing an employee model?

Will agent employees become the norm? Is Zillow becoming a brokerage? Byron Lazine and Nicole White discuss this and more on this week’s “The Real Word.” Continue reading

WATCH: To successfully market luxury listings, be memorable

Breaking into the luxury property market takes a lot of money, but there’s one marketing factor discussed by experts at Inman Connect New York that might be overlooked. Continue reading

WATCH: Know when to work with micromanaging sellers and when to walk away

At Inman Connect New York, a duo of real estate veterans shared tips on dealing with type-A personalities and overbearing sellers. Continue reading