Zillow’s VRX acquisition reveals why the portal can’t be dismissed

Never on the defensive for too long, Zillow’s strategy, Brad Inman writes, is to secure its position as the leading listing service and digitize everything — as the rest of the industry sputters. Continue reading

Zillow acquires VRX Media in big bid to bolster ShowingTime+

Zillow said VRX’s aerial drone photography, virtual staging, 3D tours and high-definition photography will enhance ShowingTime+, its home showing scheduling platform. Continue reading