For Veronica Figueroa, a broker and owner of RE/MAX Innovation in central Florida, a buyer’s market will require agents to connect on a more human level. And she too saw digital advertising as a place to spend money making that happen. Continue reading
This winter, Zillow will allow users of visual content marketing network Urbanimmersive to directly upload their photography to the listing giant’s database. Continue reading
Zillow will start tracking consumer feedback and presenting it to Premier Agents who advertise on the platform to enhance their approach. The new program, “Best of Zillow,” which will reward the agents with the best track records, was announced at the … Continue reading
Conventional wisdom suggests the market will continue to favor sellers, at least for another year, but Douglas Elliman President Scott Durkin has another name for it: Opportunity. Continue reading
It’s no surprise that real estate professionals are worried that so-called disruptors, like Zillow and Opendoor, will eventually eat their lunches. But has anyone considered that lenders are just as worried about the same thing? Continue reading
As futuristic as it sounds, artificial intelligence is here. Agents and homeowners are using it, and many more are influenced by its invisible calculations. Continue reading
Generational trends and shifting consumer behaviors are creating an opportunity for a new wave of real estate tech startups with high growth potentials. Here are three major areas of opportunity for real estate tech startups. Continue reading
If you earn a median income and put away 10 percent of your salary, it’ll take you seven years to save for a down payment, according to Zillow’s analysis. Continue reading
Zillow benefits from practically unbeatable network effects in the consumer space. Both of these moves ignore basic strategic principles of playing to your strengths and picking battles you can win. Continue reading
One day after launching Canadian home listings on its signature property search website, Zillow is adding yet another source of those homes for sale. Continue reading