Focus on fundamentals: Clients, communication, compliance

According to compliance expert Summer Goralik, this is the time to take a proactive approach, ask important questions, adopt new business protocols and procedures, and engage in different types of conversations or scripts with clients. Continue reading

Take 5 minutes, make this change to your Google Business Profile

Marketing director Kate Hulbert shares this quick and simple update to make your social media and digital marketing more effective and targeted. Continue reading

Signs of a buyer’s market emerge as homeseller concessions return

More than a third of all home sales featured a concession in the past 3 months, according to new data and agents who told Inman that they’re beginning to see signs of a buyer’s market unfold. Continue reading

How do you define a luxury brokerage brand?

Whether you’re looking to move up to a higher level of service or you’re thinking about a brokerage switch, eXp’s Troy Palmquist offers insights and advice for putting that luxury polish on your branding. Continue reading

14 ways to beat the stress this holiday season and through 2024

Personal and professional upheaval is taking its toll on members of the real estate industry. Trainer and author Bernice Ross shares strategies to help you get a handle on stress as you move into the new year. Continue reading

Why should I talk about personal stuff on Instagram?

This week, Sue “Pinky” Benson explains why you should be posting about personal stuff on Instagram and how it benefits your audience, and ultimately, your business. Continue reading

Need a break from hustle culture? Cuddle up to plush prospecting

Burned out and bummed out is no way to start the new year. Try these plush gentle prospecting techniques to shift out of the grind and find some peace of mind. Continue reading