RealScout and Cloze connect for highly anticipated integration

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The lightweight, AI-backed CRM Cloze will now connect directly with RealScout, a relationship-first lead cultivation and marketing solution, recognized for its flexibility and value as a contact engagement catalyst. Continue reading →

NAR hires new marketing and comms chief amid tumultuous year

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Suzanne Bouhia will shape NAR’s communication strategy as the organization deals with lawsuits, scandal and a harrowing year in real estate. Continue reading →

Buyers’ market to usher in ‘season of hope’ in 2024, Redfin projects

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Falling home prices and mortgage rates are on tap for buyers and sellers — not to mention a presidential election that could hinge on housing issues, according to Redfin’s outlook for 2024. Continue reading →

Lone Wolf invites mortgage lenders onto its broker-agent tech platform

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Better is the first lender to take advantage of the opportunity to generate prequalification letters for homebuyers through integration with Lone Wolf’s transaction management solution, Transactions. Continue reading →

Affordability, inventory, rates: An economist’s 2024 housing outlook

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Windermere Real Estate Chief Economist Matthew Gardner offers his 2024 forecast for interest rates, home values and the potential for a housing market recovery. Continue reading →

The Agency ends 2023 with new offices in Marbella and Boulder

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The new offices bring The Agency’s total office launch count in 2023 up to 26. The brokerage recently marked another milestone by launching its 100th office in Portland. Continue reading →

Appeals court weighs DOJ push to reopen NAR commission rule probe

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A three-judge panel for the Washington, D.C., circuit seemed inclined to let the agency resume its probe into the National Association of Realtors’ cooperative compensation and pocket listing rules. Continue reading →

80% of first-time homeowners say they’ll need a gift to buy again: Poll

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Faced with rising prices and rates, buyers are increasingly counting on personal loans and gifts to close deals, according to a survey of 3,000 potential buyers conducted by Dig Insights and Inman. Continue reading →

Real estate and money myths that even the rich get wrong

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Investing in real estate provides an opportunity to become a millionaire. But you first need to wade through the fact and fiction to get started. Continue reading →