Social media tactics top agents rely on in their marketing plan

The social media ecosystem is complex, and established platforms are facing challenges. In this fraught landscape, which social media channels can luxury agents rely on? Two leading agents weigh in.
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How to answer the top 4 questions buyers are asking right now

Your clients will always surprise you with questions that you may not know the answer to, but it is our duty to be educated, knowledgeable, and a source of information and value to our clients.  Continue reading

Zillow deploys AI to improve online home search experience

Powered by an advanced natural language technology, homebuyers can enter longer, detail-rich requests, as they would on Google, to unearth more accurate inventory matches. Continue reading

Zillow’s Curt Beardsley: ‘Invest time and energy with companies that are going to be here next year’

Zillow, Keller Williams and Realtor.com shared their respective takes this week at Inman Connect New York on the trends expected to take hold in 2023. Continue reading

RE/MAX’s keys to success in 2023: Recruitment, mergers, acquisitions

As the brokerage prepares for a slower market, agent recruitment, finding a permanent RE/MAX Holdings CEO and franchise consolidation are among the issues RE/MAX will face in 2023. Continue reading

25 cities cracking down on Airbnb: The Real Word

This week, Byron Lazine and Nicole White are talking about cities that are making it harder to own short-term rentals, how inflation has impacted millennial homebuying plans and the weekly media review Left, Middle, Right. Continue reading

Douglas Elliman brings on John Stanaland Group in Orange County

The 12-person John Stanaland Group, formerly of Villa Real Estate, closed more than $300 million in sales volume in 2022, according to an announcement Thursday from Douglas Elliman. Continue reading

Pending home sales trend up for first time since last spring

In a positive sign for the real estate industry — and the spring homebuying season — pending home sales rose in December for the first time since May 2022, increasing 2.5 percent from November. Continue reading

Douglas Elliman taps Deva Roberts to replace Haber as general counsel

Kenneth Haber, who had served as general counsel since 2004, will now shift to an advisory capacity at Douglas Elliman as a senior managing director, the brokerage told Inman on Friday. Continue reading