OutboundEngine gets social with automated ad campaigns

Digital marketing solution OutboundEngine has released a new feature that automates advertising campaigns on social media for real estate agents. Continue reading

EXp Realty agent axed over offensive mayoral election ad

EXp managing broker Craig Schaid posted an ad offering to sell homes for residents upset with the election of Montgomery’s first black mayor. Continue reading

Zillow to shift ‘from Google mindset to an Amazon mindset’

With iBuying, Zillow must move to a low-margin model that targets ‘mindbogglingly larger’ market than advertising, CEO Rich Barton proclaims in new interview Continue reading

Is ‘iRenting’ becoming a thing? Startup secures $3.3M to find out

Doorstead recently bagged $3.3 million in funding. It joins a growing number of startups that are applying the iBuyer business model — which involves using technology to quickly buy and resell homes — to the rental industry. Continue reading

Stop chasing better splits! It’s your net that truly matters

I heard a long time ago from one of my first mentors that you can feed your ego or you can feed your family — pick one. So what does “net” actually mean? Here are five ways your net is more impactful than a higher split. Continue reading

The Real Word: Is it fair to say iBuyers are untested?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, Byron and Nicole talk through a column by Brad Inman and debate whether iBuyers are untested.   Continue reading

Inman News quiz: Think you’re on top of the week’s biggest stories?

The real estate industry threw some curveballs. Take Inman’s real estate news quiz to demonstrate how strong your talking points and cocktail banter are this week. Continue reading

How I survived 10 days on vacay AND ran my business

Ten days on vacation — and away from your business — can seem like an eternity, but with the right prep and people at home backing you up, you can actually enjoy your vacation. Here are a few tips for stepping away and still running your business like … Continue reading

Starting part-time? 6 strategies for making it work

Great real estate careers have been launched part time, but it requires a realistic perspective and a willingness to prioritize your real estate career. Here are six tips for launching your real estate career part time with an eye to an eventual full-t… Continue reading