With discount brokerages and iBuyers on the rise, Realtors are confronted with new challenges, including fierce competition with cheaper options. Here are three techniques to incorporate into your strategy when sellers bring up the topic of discount br… Continue reading
Once you’ve got all the basic details and planning taken care of, take time to start prepping for your winter open house a day or so in advance by doing these 10 things. Continue reading
In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: creating an unforgettable client experience. Continue reading
According to the latest study by data scientists at VantageScore Solutions, a scoring model still struggling to gain acceptance by the federal agency that regulates the two secondary mortgage giants Fannie Mae and Freddie Mac, millennials have similar … Continue reading
“The key to having a long career in real estate is to be able to predict who it’s best for, target those people and sell” Continue reading
What does picture-perfect real estate marketing look like, and how do we get there? Continue reading
If you’re in a smaller market, building your book of business requires a different approach than if you’re hailing from a much bigger area. Continue reading
Learn how to create a marketing calendar and business plan for your social media spend in the 2019 market. Continue reading
What you need to know about this fast-growing category of real estate tech, where it’s available and how to use it to grow your own business. Continue reading
Is it possible to find a great deal for your clients in the current market? You’d better believe opportunity has been quietly and steadily knocking since mid-summer! Here are the top five signs you may be able to get a smokin’ deal in your market. Continue reading