What can you say and do right now to meet the demands of the present and future in your real estate business? Find out what the Marketing Mastermind recommends during this unprecedented time. Continue reading
How does the code of ethics inform the way that you approach your marketing strategies and platforms? Get the Marketing Mastermind’s take in this monthly advice column. Continue reading
Want to reboot your brand in 2020? Here are some of the best ways to reintroduce yourself to the market, both online and in real life. Continue reading
In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. If you’re strategizing how to grow and develop your content marketing strategy for next year and you’re th… Continue reading
As we move into the end of the year, here are some ways to start thinking ahead to your 2020 content. New or revised content now can help you rise in the search engine rankings by the time the spring market heats up. Continue reading
In this monthly advice column, the Marketing Mastermind, regular Inman columnist Christy Murdock Edgar, answers three burning questions. This month’s topic: privacy matters. Where is the line between maintaining your privacy while also keeping an authe… Continue reading
In this monthly advice column, the Marketing Mastermind answers three burning questions. This month’s topic: all things open house. Continue reading
In this monthly advice column, the Marketing Mastermind answers three burning questions. This month’s topic: leveraging the media. Find out how effective media outreach can make you the bonafide real estate aficionado in your area from PR expert Christ… Continue reading
In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: What are some of the game-changing things you can do to make your marketing and reputa… Continue reading
In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: listing marketing. Want to reach out to local homeowners and then effectively list the… Continue reading