OpenAI.com, home of ChatGPT, approaches 1B monthly visitors

Web activity grew by 54 percent in March 2023, easily the greatest increase of all top-ranking websites worldwide, according to Veza Digital. Continue reading

RESAAS is latest proptech to integrate ChatGPT

RESAAS said it’s going to put the software to work on property descriptions to help users at the Premium and Ultimate account levels get over creative hurdles and more efficiently tackle general marketing tasks. Continue reading

Writer’s block? Break it, with computer-vision backed ListAssist: Tech Review

ListAssist is an ideal solution for real estate marketing teams tasked with cranking out original copy day after day, the creatively drained agent and the tech-savvy team that wants to further automate business tasks they find tedious. Continue reading

Cure creative anxiety: 5 alternatives to ChatGPT to beat writer’s block

Agents who write their own listing descriptions no longer need to fear, because a fast-growing technology is here to cure your creative needs. Continue reading

Automated listing descriptions get better with Nila June: Tech Review

Nila June is software that uses property information to quickly write long- and short-form property descriptions. Agents who struggle with writing or simply want to make their marketing more efficient could benefit from using this easy, affordable soft… Continue reading

Inman Review: Hate writing listing descriptions? Agently’s AI can help

For the individual agent who needs to get off the ground quickly and affordably or who simply needs help writing listing descriptions, Agently is a good investment. Continue reading

Dear Marketing Mastermind: Does my marketing comply with the code of ethics?

How does the code of ethics inform the way that you approach your marketing strategies and platforms? Get the Marketing Mastermind’s take in this monthly advice column. Continue reading

Facing a buyer’s market? 5 pivots listing agents must make

Based on the numbers and our personal experience of a larger number of prospects shopping but not buying, we suspect the seller’s market is about over. Here are five areas listing agents need to rethink and focus on when buyers are calling the shots. Continue reading

7 property marketing trends that need to die

Whether it’s a deceiving description, really unattractive listing photos or blurry videos — none of these strategies appeal to prospective buyers. These “tactics” for marketing listings just need to go away for good. Continue reading