Tag Archives: agent

The serious housing issues baby boomers are facing

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The largest share of baby boomers are a decade away from moving past age 65 and into their very senior years. Nevertheless, time in running out to prepare for their housing, financial, social and medical needs, according to a new report from the Harvar… Continue reading →

6 reasons buyers should never move in before closing

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With many buyers, the following question invariably comes up: “Would it be possible for us to put just a few things in the house right before closing?” Here are six reasons why your answer should always be, “No!” Continue reading →

Scammers using lead generation sites to target female agents

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At least four female real estate agents in Massachusetts received calls and texts from an unidentified man attempting to arrange meetings with them. Continue reading →

Echovate matures, offers brokers deep look into agent traits

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Echovate, a talent selection software company, has new tools and an updated look to help brokers find amazing talent and build better teams. Continue reading →

Keller Williams’ sales volume up in Q3 as franchise leans into tech

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Keller Williams closed $93.5 billion in sales transactions, tallying a 4.2-percent year-over-year increase, according to third-quarter results. Continue reading →

EXp scores record revenue in Q3, beating consensus

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The company — which provides associates with equity and also keeps costs low without any official bricks-and-mortar offices, instead gathering agents and brokers in its game-like, online virtual 3D environment eXp World — also reported a gross profit o… Continue reading →

Market changes, price reductions, stigmas: The best tool for tough client debates

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When talking through changes with clients, it can be difficult to get stubborn buyers and sellers to see your side. “Show, don’t tell” is a mantra that works. Here are five examples of how we changed minds using one simple tool. Continue reading →

Are Zillow’s Premier Agent changes working for agents?

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Since Zillow rolled out updates to its Premier Agent program in April, agent advertiser churn has been an issue, according to Zillow Group CEO Spencer Rascoff. Continue reading →

Dear Marketing Mastermind: What’s the most effective content for real estate?

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In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: content creation. Continue reading →