6 tips for working with the largest pool of homebuyers

It’s critical to understand where, how and why millennials are searching for homes right now. Here are a few tips to help you tap into this massive buyer pool.  Continue reading

Netflix series attempts to answer age-old question: Marriage or mortgage?

In advance of the Netflix show’s release on March 10, we sat down to chat with agent Nichole Holmes about mortgages, romance and choosing between the two. Continue reading

32% of first-time buyers get financial help from a relative or friend: NAR

Limited income was the most cited factor holding back non-homeowners from saving, according to a new survey by the National Association of Realtors. Continue reading

LGBT Americans want to own homes, fear discrimination

Homeownership rates for LGBT Americans lag behind those of the broader population. A new report suggests fears of discrimination may be contributing to that difference. Continue reading

How to give first-time buyers the low-down on down payments

There’s a wealth of low down payment options for millennials and first-time homebuyers if you know your clients and where to look. Here’s how to guide them through the plethora of options available to them. Continue reading

What is iFunding? Here’s how it works

This emerging consumer financing category is addressing the financial realities of today’s prospective homebuyers. Continue reading

Down payment assistance tool offers buyer leads to loan officers

Subscribers can use an eligibility lookup feature to match clients with programs and compare up to four programs at once. Continue reading

The Homebuyer Files: 6 owners on the highs and lows of buying a home

Buyers share the ups and downs of financing the homes of their dreams — from navigating tax drama and securing two loans at once to relying on iBuyers to beat the competition. Continue reading

When’s the deposit due? How to help buyers through finance questions

Not having solid advice about home deposits could cause mistakes and financial pain for buyers. You have a significant responsibility to educate clients on all aspects of finance, including pre-approval, earnest money and down payments. Continue reading

Are low down payment loans really riskier?

Higher down payments, coupled with poor savings habits, are making it very hard for millions of first-time buyers to save enough to buy a home. But new research shows that lenders and others might want to rethink the parameters around down payments mad… Continue reading