NAR: New Fannie and Freddie mortgage fees will hit middle class

Mortgage giants’ federal regulator eliminates upfront fees for first-time homebuyers of limited means, but some better-off borrowers will see increases. Continue reading

Mortgage lenders innovate to help homebuyers cope with higher rates

Rocket, Guild and UWM are among lenders providing homebuyers with options, such as temporary rate buydowns and reduced fees on refis if rates come down. Continue reading

Need clients? Here’s how to capture and convert the 6 major buyer types

Converting leads into clients isn’t easy, but knowing various types of clients and how to market to them will help. Chris Heller offers step-by-step strategies for capturing and converting the leads you need now. Continue reading

Why first-time buyers should consider buying now

The residential real estate market is on the cusp of substantial change. Bret Weinstein offers his take on opportunities that exist when there’s a massive shift in the market. Continue reading

How do we help first-time homebuyers without driving up costs?

More and more lower-income or even middle-class households are going to be renting the American dream. This is bad for the economy and it should be a red flag for our industry. Continue reading

A superior virtual tour will answer these 10 questions

If you focus on replicating the IRL experience of a home tour in your live virtual showings, your clients will have the answers to the 10 most-asked questions. Continue reading

The Homebuyer Files: 3 first-time homeowners on why they bought it

Three first-time homeowners shared how an impending marriage, a growing family, and the desire to build equity pushed them to make the purchase of a lifetime. Continue reading