Forget the NAR settlement. New development transactions still pay

As brokerages pivot to specialized training meant to empower buyer agents, new-home sales still provide plenty of opportunities for intrepid Realtors, development specialist Hana Cha writes. Continue reading

4 common buyer objections and how to resolve them

When buyers express reluctance, they’re not necessarily telling you they don’t want to move forward, Luke Babich writes. Sometimes, they’re asking you to help them move forward. Continue reading

Matchmaking architectural styles and buyers: A broker’s perspective

It’s essential to understand a client’s tastes, historical context and regional influences, writes broker Michelle Coffing. Doing so ensures buyers are successfully matched with the right home in a style that suits their aesthetic preferences and lifes… Continue reading

How to justify your commission with a Buyer Bill of Rights

As the real estate landscape changes, thanks to recent commission-related lawsuits, pressure is being levied on buyer agents to demonstrate their value to potential clients.  Continue reading

13 ways to find a home for your buyers in this tight market

If you currently have buyers but cannot land an escrow, writes team leader Carl Medford, consider stepping up your game to provide the highest level of service possible. It’s time to start thinking outside the box. Continue reading

Buyers ‘very unaware’ of how homebuying works: WAV Group

The 2024 survey, entitled, “How buyers feel about working with agents” gleaned its results from 340 homeowners who purchased within the last three years. It asked a range of questions of its subjects, one being how much time they believe their represen… Continue reading

What agents need to talk about when they talk about commissions

Now that Anywhere has announced a deal on the bombshell commission lawsuits, it’s time to take a look at the way you communicate with buyer clients moving forward. Trainer and author Bernice Ross offers a step by step guide to make sure you’ve got your… Continue reading