Forget buyer love letters. Craft a perfect offer instead

If you’re putting together a beautiful, thoughtful offer package, your buyers won’t have to supplement with a love letter. Doora Creative Director Janet Pozos tells you how to impress with your pdf. Continue reading

5 ways to encourage buyers in the current market

If you come from a place of doing good for your buyer clients and being highly aware of the market context, The Agency founder and CEO Mauricio Umansky writes, the results will unfold.  Continue reading

5 ways to bring the wow-factor with your first-time homebuyers

Every client presents an opportunity for repeat business and referrals, writes Jonathan Pressman. How can you ensure you impress them and stand out from the crowd? Continue reading

The power of connection: Elevate client interactions with these tips

Watch the new Inman Access class featuring Julia Lashay Israel to learn the importance of buyer consultations and how to build trust and rapport as a foundation for smooth transactions. Continue reading

Your best year ever! 3 areas of focus and 21 strategies that pay

Great agents do daily what good agents do occasionally. Let Jimmy Burgess walk you through 21 best marketing practices to grow your business. Continue reading

Let’s stay together: Why buyer love letters deserve a second chance

It’s time to question unfounded legal warnings and negative scenarios that don’t make sense so that we can put this tool to use for buyers, the CEO of Darryl Davis Seminars writes. Continue reading

How to lead your agents through the class-action commission storm

Challenges are opportunities to level up, find efficiencies and creatively problem-solve. Things may get bumpy in the near term, but brokers can help prepare agents for this and any storm that may come their way.  Continue reading

Collaborate, communicate, calculate: 7 ways to keep buyers in the deal

The more a buyer is educated about the ins and outs of a transaction, the more comfortable they’ll be with bumps in the road. Luxury agent Cara Ameer offers insights designed to help you keep buyers on track. Continue reading