After 40 years, Coldwell Banker begins rolling out a new logo and branding

Following the tests this summer, Coldwell Banker plans to debut final branding standards during a leadership summit in September. Then, a company-wide rollout will begin in January 2020, though individual offices and franchisees will have as much as tw… Continue reading

We’re in a ‘homebody era’ and that means a housing shortage for years to come

In May 2019, the average tenure of homeowners in the U.S. — that is, the amount of time a typical homeowner lives in their home — rose 10 percent year-over-year to 11.3 years… Continue reading

Zacks analyst: Zillow Offers will ‘make or break the tech giant’

Technology is transforming real estate and iBuying is taking center stage, according to Daniel Laboe, an analyst at Zacks, an investment research firm. Continue reading

The Real Word: The house with no front door

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they’ll look at the new amendments to the bombshell lawsuit, moving away from single-family zoning and the infamous Atlanta home with no f… Continue reading

High-end homeowners love biometric tech — but should they?

Unlocking a home with only a fingerprint or facial scan can be awesome, but some experts wonder what happens to all the biometric data users upload. Continue reading

‘We haven’t seen much movement’: KW president on early iBuyer results

Long the frontman for the company’s technology development, Josh Team stepped into a new role this year as president of Keller Williams, answering directly to CEO Gary Keller. Continue reading

Zillow’s mortgage ambitions ramp up with office opening

Zillow cut the ribbon on its Zillow Home Loans office today, in Overland Park, Kansas. The headquarters will serve as the main hub for its nascent mortgage program, which was launched in the wake of last year’s acquisition of the Overland Park-based Mo… Continue reading

Amazon will match employee affordable housing donations

The online retailer will also contribute $8 million to nonprofits in Washington and Virginia. The pledge comes as a handful of companies promise to spend big on housing. Continue reading

Google’s big Bay Area housing investment won’t be enough

Economists praised the tech giant’s plan to spend $1 billion on Bay Area housing, but expressed skepticism that the efforts will solve the region’s housing crisis. Continue reading

Gary Keller, KW training scripts called out in commission lawsuit

The lawsuit alleges that the National Association of Realtors (NAR), Realogy Holdings Corp., Keller Williams Realty, RE/MAX LLC, HomeServices of America Inc. and HomeServices subsidiaries BHH Affiliates LLC, HSF Affiliates LLC, and The Long & Fost… Continue reading