The ‘luxurification’ of the West faces its growing pains

As “Yellowstone” sunsets this year, Inman took a look at some of the factors that have contributed to the “luxurification” of Western resort towns and asked agents about finding market balance for the haves and have-nots. Continue reading

Listing Lesson: Revering and marketing an iconic guest ranch

Learn how Jackson Hole, Wyoming, luxury broker Latham Jenkins put together a marketing narrative that achieved extraordinary results. Continue reading

How to shoot your own listing videos and photos on the iPhone

In this bootstrap economy, knowing how to capture professional pictures and videos of your listings could save you thousands in marketing expenses. Marketing expert Latham Jenkins shares his pro tips for using your iPhone to capture stunning, high-qual… Continue reading

Listing Lessons: How I marketed a multimillion-dollar ranch and generated massive media coverage

The Jackson Hole Ranch is a 233-acre wilderness of unparalleled beauty that presented a host of challenges when creating a listing strategy. Find out how Jackson Hole, Wyoming agent Latham Jenkins engaged his marketing expertise, media outreach and pro… Continue reading

These are the top luxury real estate agents by sales volume in every state

Inman scoured the latest RealTrends The Thousand rankings and identified the top-earning luxury real estate agents in each state by sales volume. Here are the top earners in 2022. Continue reading

Own the role of producer: video marketing with Latham Jenkins

Learn how to make your video marketing pop and create a more effective, efficient and meaningful visual story. Wyoming agent Latham Jenkins offers insights and best practices for exceptional listing videos. Continue reading

What’s happening in today’s luxury real estate market?

A luxury real estate broker shares his take on the market, what he’s seeing in his neck of the woods, plus how he’s pivoting his focus to get more sellers. Continue reading