Tag Archives: property descriptions

7 strategies to master cross-platform marketing

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Luxury consultant Chris Pollinger walks you through the steps to create a cohesive and integrated marketing strategy that leverages a variety of channels for more effective engagement. Continue reading →

Black Knight, Restb.ai forge partnership in big step for AI

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Restb.ai’s MLS product suite will be connected directly to the Paragon MLS platform, which is used by hundreds of multiple listing services around the country, according to the company. Continue reading →

Restb.ai releases new option for automated property descriptions

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Property Descriptions by Restb.ai leverages three types of AI to create narratives using a number of tonal approaches, including, descriptive, playful, standard, professional and simple — in 50 languages Continue reading →

Better property descriptions can help you sell more homes this spring

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It’s time to implement superior copywriting techniques in the real estate space to help connect with buyers logically and emotionally. Continue reading →

Hurricane Ian’s devastating impact on Florida housing: The Real Word

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In this episode of The Real Word, hosts Byron Lazine and Nicole White sit down to discuss the impact of Hurricane Ian on Florida housing, property description mistakes and how Fed policies will affect the housing market this winter. Continue reading →

Studeo adds automated storytelling feature to real estate arsenal

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Studeo, a marketing presentation software company for real estate, has introduced natural language processing to its products. It uses NLP to analyze the contents of your listing photos and produce narrative descriptions for each page of a presentation. Continue reading →

5 listing description mistakes you’re probably making

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Your ho-hum property descriptions might be undermining your marketing. Avoid these common mistakes to make your next description pop. Continue reading →