Why your online presence isn’t growing (and what to do about it)

Social media and YouTube are marketing machines that can transform your current and future business in ways you can’t imagine, Jimmy Burgess writes. Now is the time to get focused and build your presence in a way that attracts more of your ideal client… Continue reading

How to turn your Google Business Profile into a lead gen machine

If you want to raise your profile on the world’s most prominent digital platform, a Google Business Profile is the way to go. Jimmy Burgess offers the secrets to optimizing your online presence with this underutilized marketing tool. Continue reading

5 fresh, must-try ChatGPT strategies for next-level results

Artificial intelligence tools like ChatGPT provide unprecedented leverage when you know how to use them effectively. Jimmy Burgess and Andy Beal offer strategies to help you make the most of this game-changing tech. Continue reading

The best advice most real estate agents don’t want to hear

Knowing and acting on what you need to hear, Jimmy Burgess writes, instead of what you want to hear, is key to growing and optimizing your professional performance. Continue reading

9 lessons most other agents are learning the hard way

While others are learning from their mistakes in today’s market, Jimmy Burgess says that you don’t have to. Find out what you should be doing right now to boost your real estate business. Continue reading

Who should I follow on Instagram for real estate posts?

Every week Sue “Pinky” Benson answers your most pressing Instagram questions. This week, she’s helping you find a new real estate account to follow for inspiration. Continue reading

‘Trust has been broken’: New NAR President vows to rebuild in video

National Association of Realtors President Tracy Kasper released the 5-minute video on Thursday outlining the organization’s plan to address sexual misconduct charges and rebuild broken trust. Continue reading

Harness the power of video to improve agent retention

With its power to engage and inform, video can play a pivotal role in ensuring that your best agents see the value in staying. Growth expert Jim Turner shares how to put it to work for your brokerage or team. Continue reading