How 3D tech is ensuring accuracy and transparency in the transaction

A residential property was measured and photographed. The living room looked big enough to fit the new owner’s suite of antique furniture. The staging photos certainly made it look like the right size. What’s the worst that could happen? Continue reading

How 3D tech is ensuring accuracy and transparency in the transaction

A residential property was measured and photographed. The living room looked big enough to fit the new owner’s suite of antique furniture. The staging photos certainly made it look like the right size. What’s the worst that could happen? Continue reading

New AR tour app from Sparkout raises questions about the tech

Sparkout has launched an augmented reality real estate tour app for Android users in an increasingly crowded market with decreasing interest. Continue reading

5 standout brands in real estate tech

Many Inman readers have spent their entire careers in real estate & with great success. As a relatively new student of this business, following 12 years leading iTunes digital marketing at Apple, I am struck by the many opportunities to differenti… Continue reading

Boomers, Gen Xers and Millennials: use the right rich media to reach your ideal buyer

As Will Rogers famously said, “You never get a second chance to make a first impression.” In our high paced, data-driven world this phrase has never been more accurate. Research shows that we now form our first impression in just a tenth of a second. Continue reading

Tour24’s self-guided apartment tours are catching on — is residential next?

Tour24 is an app that helps prospective renters tour apartments on their own. A leasing office can determine the hours the app allows, monitor time-in and out, and set the schedules for the validity of the smart lock’s access code. Continue reading

MyHouseby will now digitize construction for San Antonio buyers

Out of the accelerator and growing, the virtual homebuilder is taking its virtual custom building solution to new markets in Texas. Continue reading

Love VR, but hate the headset? Try Ground Control

Radical Galaxy Studio recently launched a tour product for agents who sell new-build condos, residences and apartments from showroom floors. It’s a VR content management system called Ground Control, no VR headset required. Continue reading

Holidays in 3D: Tour 5 festive locations right now

When staging a property, brokers want to evoke a sense of what life is like inside the home. Buyers who come through should be able to imagine their own lives in the space — including entertaining and family gatherings. Continue reading

Magicplan creates floor plans in seconds for $3 a piece

Magicplan, a floor plan and 3D tour creation app, is perfect for real estate agents, designers and contractors — and it’s very affordable. Continue reading