‘A case of the Mondays’ can help agents beat a down market

It’s no secret the real estate market in most places isn’t exactly on fire. While that can be demoralizing for agents, there are ways to keep motivation high and business streaming in. Continue reading

5 things to know before entering the new development market

Not all real estate is created equal, and specializing in new developments requires its very own skill set, distinct from the resale market. If you’re thinking about getting into new development sales, here are five key considerations.
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Top 6 outdoor amenities today’s luxury homebuyers demand

So which outdoor amenities are particularly in-demand among luxury buyers in today’s market? Here are six of the most frequently requested — and why they matter. Continue reading

Lesson Learned: Here’s what it takes to sell a luxury Legacy

In honor of Luxury Month, Troy Palmquist sits down with Austin, Texas, luxury agent Bridget Ramey for a one-on-one in her spectacular Lake Austin listing. Continue reading

AI mortgage chatbot launches as ChatGPT comes under scrutiny

Beeline CEO Nick Liuzza is unfazed after the lender launched what it claims is the world’s first AI mortgage chatbot during the same week that the FTC hit ChatGPT creator OpenAI with an investigative demand. Continue reading

Back At You’s Design Studio aims to become ‘Canva of real estate’

Marketing software company Back At You is getting into the DIY content production game, releasing a new browser application to help the industry promote its brands, agents and properties, according to a company announcement. Continue reading

Cash is still king as Florida agents navigate ‘wonkiest market’ in years

As the summer housing market in Florida heats up, homebuyers and sellers are discovering a tale of two markets that offers opportunities for luxury buyers — and next to nothing for everyone else. Continue reading

Beyond Threads: Other new social media apps to try

Social media moves quickly, both the trends and the technology itself. Jessi Healey shares some new, exciting social media platforms for real agents to explore. Continue reading