Facebook toys with hiding ‘likes’ and views on posts

What happens when one sign of engagement, such as a “like” on Facebook, is hidden? That’s the reality some Facebook users are facing as the platform tests hiding the number of likes and views a post gets. Continue reading

5 steps for getting more social media ‘likes’

Generally speaking, likes beget likes, and engagement encourages engagement. Here are five steps for getting more social media “likes” on your real estate content. It’s not as hard as you think. Continue reading

4 terrible ways to get ‘likes’ on social media

Many agents want to engage with their “friends” on social media, but there’s certainly a wrong way to do it. Here are four things agents should never do to get likes. Continue reading