Extroverts beware: AI is giving real estate introverts the advantage

Luxury consultant Chris Pollinger helps you discover how AI is revolutionizing real estate marketing, empowering introverts to shine and reshaping professional dynamics.  Continue reading

Brokerages, lenders anticipate big recruitment push in 2024: Triple-I

Approximately 28 percent of brokerage leaders believe “recruiting and retaining talent” will be their most challenging responsibility one year from now, according to results from the Inman Intel Index survey. Continue reading

5 tips for shepherding clients through mortgage challenges

Buyer demand is still robust, but affordability challenges can make it harder for clients to qualify for financing, Luke Babich writes. Here’s how to help. Continue reading

How to host feel-good client events that fit every budget

The beauty of events is that your options are endless for creating an inspiring, authentic and meaningful way to connect, broker Pam Blair writes. Continue reading

15 fresh, workable video content ideas for 2024

If you know you should be creating video for marketing, but you’re out of ideas, Jimmy Burgess offers plenty of strategies that are working now. Continue reading

10 ways to elevate your pursuit of real estate happiness

New Inman contributor Milena Monet writes that happiness is not just a destination but a continuous pursuit fueled by meaningful connections, personal growth and purposeful actions. Continue reading

AI-enabled deepfakes will drain your client’s bank account

The rise of AI-enabled deepfakes presents a formidable challenge in combating financial fraud, cybersecurity expert Robert Siciliano writes, providing cybercriminals with unprecedented capabilities. Continue reading

Objection-handling scripts for the buyer representation agreement 

If you’re rethinking your buyer consultation process and implementing a buyer representation agreement, team leader Carl Medford shares what you need to know to explain the change to your clients. Continue reading