The Essential Guide to luxury marketing

The luxury real estate market is highly competitive, but agents who harness technology, the media and their own social networks for marketing can make fortunes. Continue reading

Use public relations to tell your property’s story

Marketing and paid advertising are the traditional tools agents reach for when promoting a new listing. But the possibilities presented by public relations — for the right property with the right story — are impressive. Continue reading

Be your community’s #1 fan

If you’re not from the Midwest, you might not know about Euchre. Euchre, pronounced “yoo-ker,” is a fun social card game that introduced the joker to modern decks. And a Euchre tournament is just one tool in CENTURY 21 Affiliated broker Ryan Servatius’… Continue reading