Inventory is key to a healthy housing market, and for some time this has been a real pain point for brokers and agents across the country. Seller lead generation can get expensive, and with a 1-3% conversion rate for most services. Continue reading
There’s no denying that the investment in technology within the real estate industry has been growing year over year. In 2017, investment in real estate tech companies was $12 billion — 400 times more than the investment in 2010 — and the figure is sur… Continue reading
There’s no denying that the investment in technology within the real estate industry has been growing year over year. In 2017, investment in real estate tech companies was $12 billion — 400 times more than the investment in 2010 — and the figure is sur… Continue reading
From all-in-one platforms to predictive analytics, a new study shows the diversity of technology usage across brokerages of all sizes. As disruptive technology floods the marketplace, it’s easy to be lured by the promise of the latest “shiny toy.” Continue reading
From all-in-one platforms to predictive analytics, a new study shows the diversity of technology usage across brokerages of all sizes. As disruptive technology floods the marketplace, it’s easy to be lured by the promise of the latest “shiny toy.” Continue reading
Moving a real estate business onto a new technology platform doesn’t have to be frustrating or overly time-consuming. When the new product can raise productivity and transform business, tech users have even more motivation to take the leap and make the… Continue reading
‘Wellness’ startup and short-term rental management service among the first commercial class of NAR’s tech accelerator, it was announced Thursday. Continue reading
When building a successful website, there are two things to keep in mind: 1. Your brand. 2. Your target audience. In the 15 years that Propertybase has been building real estate websites, we have seen time and time again when there was too much focus o… Continue reading
Many Inman readers have spent their entire careers in real estate & with great success. As a relatively new student of this business, following 12 years leading iTunes digital marketing at Apple, I am struck by the many opportunities to differenti… Continue reading
Glenn Kelman believes clear victors will emerge from the real estate tech arms race in the next couple years. Mergers and acquisitions are inevitable, he argues. That’s because real estate websites want to insert themselves into the transaction, while … Continue reading