Rethink your assumptions when marketing to women homebuyers
Think women who buy are focused on style over substance? Think again. They’re mostly focused on financial matters, and they’re willing to consider a fixer-upper. Continue reading
Think women who buy are focused on style over substance? Think again. They’re mostly focused on financial matters, and they’re willing to consider a fixer-upper. Continue reading
In conjunction with the new fund, which is backed by new limited partners such as Lowe’s, Public Storage, Kite Realty Group and Independence Realty Trust, Fifth Wall’s largest proptech investment went public in December with a $9 billion market capital… Continue reading
Sustainability, global policy and technology are some of the biggest luxury topics going into 2024, according to the report released on Wednesday. CMO Bradley Nelson also said luxury agents should keep growing their networks to succeed in the new year. Continue reading
Forget concrete and steel. According to CEO and investment expert Avi Philipson, the future of building is greener and more sustainable and fueled by surprisingly traditional materials. Continue reading
An Inman analysis of NAR data on residential sustainability over the past seven years reveals that fewer agents and brokers believe touting energy efficiency in listings elicits meaningful results. Continue reading
In its inaugural sustainability report on Wednesday, Redfin shared its efforts to improve housing access, equity and sustainability alongside corporate diversity and inclusion. Continue reading
Fifth Wall’s co-founder revealed why proptech is worthy of venture capital, how friction generates money for lenders and why physics can better illuminate real estate’s carbon footprint. Continue reading
It’s no surprise that for today’s eco-conscious buyers, LEED-certified residences represent a prize like no other. However, for now, such homes are a rarity. Here’s a closer look at why that’s the case, and why it could be changing. Continue reading
Luxury Portfolio International surveyed more than 4,600 high-income and high-net-worth individuals across more than 20 countries to find out what luxury buyers want now. Continue reading
The current construction industry remains powerful in its environmental degradation. However, 3D printing may offer a chance to rewire construction’s cyclical ideology, acting as a solution to both sustainability and efficiency. Continue reading